MexElmo is a Live Streamer and Content Creator focused on playing First Person Shooter (FPS) games and uploading content weekly on YouTube. He needed a full brand design from a logo to represent the brand as well as full live stream graphics to bring it all to life. To address this, I designed a custom wordmark to bring his brand name straight to the forefront and the personality of his brand to life paired with a custom set of live stream visuals that balanced bold, modern, and futuristic design with clarity and functionality on screen, ensuring each element supported the content without distraction. The final result was a more polished and consistent visual experience, helping him show up confidently and better engage his audience.